OPEN TO ALL - JOIN US VIRTUALLY

September 11th & 18th, 9:30am - 12pm

How well do you know your customers? Join us for this high-impact training on persona research and action planning to grow your business.

This two-part intensive will guide you through persona research and train you to create a buyer persona. Personas are used to coordinate all areas of your enterprise (from marketing to sales to new product development). You create personas through researching and exploring your existing customers so you can identify exactly your most ideal customer. Understanding your customers will give you the confidence to make more informed business decisions.

April 17th & 24th, 9:30am - 12pm

Website Storytelling is our next two-day, virtual learning intensive and it’s designed specifically to help microbusiness owners write or re-write the text (also known as copy) on their websites.

Come get storytelling guidance and support to create or refresh the copy on your website and grow your business! Attendees will leave with content written for the “About” section of their website, a framework to develop and tell compelling stories about their business, and a brand kit outline.

Our Website Storytelling learning intensive will take place via Zoom and feature guest facilitator Lennette Abad.

March 6th & 13th, 9:30am - 12pm

How well do you know your customers? Join us for this high-impact training on persona research and action planning to grow your business.

This two-part intensive will guide you through persona research and train you to create a buyer persona. Personas are used to coordinate all areas of your enterprise (from marketing to sales to new product development). You create personas through researching and exploring your existing customers so you can identify exactly your most ideal customer. Understanding your customers will give you the confidence to make more informed business decisions.